Ostomy is a surgery to make an opening or stoma
from a locale present in the interior of the body to the exterior. It
predominantly treats diseases related to urinary or digestive
systems. Ostomy may be permanent or temporary. In some cases an organ
must be detached or removed, which is a permanent condition. However,
when the organ or the specific part inside the body heals with time,
and is not removed, the ostomy is temporary. The organ may be the
colon, the small intestine, bladder or rectum. Whenever an ostomy is
performed, wastes must be led outside the body through various
procedures. This process of draining the wastes out of the body is
known as ostomy drainage. The disposal bag used for this process is
called ostomy drainage bag. After the ostomy procedure, bowel
movements take place through the opening or stoma in the abdominal.
This appliance has a bag and wafer. The wafer attaches to the
abdominal wall with the help of an adhesive and the material is made
of plastic. The primary function of the bag is to retrieve and
retain the stool. Ostomy drainage bags are disposable and are
replaced or emptied as required.
According to National Institute of Diabetes and
Digestive and Kidney Diseases, ostomy is broadly divided into three
types - Ileostomy, Colostomy, and Urostomy. In Ileostomy, the base of
the ileum or small intestine is attached to the opening or stoma.
This goes around the anus, colon, and rectum. In colostomy, the colon
is linked with the stoma, thereby bypassing the anus and rectum. In
urostomy, the pipes that carry urine are linked to the stoma, which
helps in bypassing the bladder.
Increasing awareness about ostomy procedure is one
of the key factors that will propel the growth of the ostomy drainage
bags market. Moreover, increasing incidence of Crohn’s disease and
IBD (inflammatory bowel disease) would further propel growth of
market in the foreseeable future.
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Ostomy Drainage Bags Market Taxonomy
On the basis of product type, the global market is
classified into:
-
Colostomy Bags
-
Urostomy Bags
-
Ileostomy Bags
On the basis of type of use, the global market is
classified into:
-
Single-use Ostomy Drainage Bags
-
Multi-use Ostomy Drainage Bags Diagnostics
Due to factors such as increased awareness about
colostomy, soaring incidence of colorectal cancer, and a variety of
buying options for colostomy bags, the colostomy bags segment
accounted for the largest share of the overall ostomy drainage bags
market. According to American Cancer Society’s estimates,
colorectal cancer is the third-most common cancer diagnosed in the
U.S., with 95,520 new cases of colon cancer and 39,910 new cases of
rectal cancer reported in the country in 2016. Increasing prevalence
of colostomy and rectal cancer would necessitate ostomy, which in
turn would drive overall growth of the ostomy drainage bags industry.
Growing geriatric population and
increasing prevalence of ulcerative colitis creates large addressable
market for ostomy drainage bags
In the recent past, prevalence of ulcerative
colitis and IBD, especially among the geriatric population has
increased significantly. Inflammatory bowel disease is common in
developed countries, with higher prevalence in urban areas.
Urbanization is a factor that might contribute to the increasing
occurrence of the disease. However, with urbanization and rise in per
capita income, the healthcare spends also increase proportionately.
This will ensure timely and speedy recovery of the patients suffering
from IBD and ulcerative colitis; thereby driving growth of the
market.
North America held the largest share of the global
ostomy drainage bags market, owing to high patient awareness and
large geriatric population. However, Asia Pacific is projected to
demonstrate high growth rates during the forecast period. India and
China are projected to grow significantly in the global market for
ostomy drainage bags in the Asia-Pacific region. Chief driving
factors for the growth of industry in this region are increasing
healthcare expenditure and presence of a large pool of patients.
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Some of the companies operating in the ostomy
drainage bags market in the current scenario are Salts Healthcare
Ltd., Welland Medical Ltd., Pelcin Healthcare Ltd., ConvaTec Inc.,
Hollister Incorporated, Coloplast A/S, Alcare Co Ltd, and B. Braun
Melsungen AG.
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